How to price your accounting services

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How to price your accounting services

As a result, accountants in areas with a high cost of living, such as major cities, may charge higher fees than those in rural areas or smaller towns. This can be due to higher overhead costs, including rent, salaries, and other expenses.

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As a new small business owner or freelancer, you might be thinking that it’s more affordable to file taxes yourself. Why spend on a CPA if you’re not even sure how much income you’ll make anyway.

Your exact approach here will depend on if you are staying local or reaching out over large distances online. You may even want to consider choosing an accounting niche to get the most success out of the process of finding clients. An experienced accountant’s assistance will help you with practical financial advice, bookkeeping, handling business taxes, maintaining financial records, etc. Whatever the reason you choose to hire a business accountant,  you get the opportunity to focus on other business aspects. More so, you can choose if the accountant works monthly, quarterly, or annually with you, all of which depends on your business need. Your time is also valuable and should be considered when looking at accounting costs. The less time you spend on bookkeeping and taxes, the more time you have to grow your business.

The only clients who prioritize price are price-sensitive clients. Those clients have a greater loyalty to low rates than they do to your firm. Firms continue to charge an hourly rate because it’s efficient. Calculating time by your hourly rate is easy and straightforward. Read more about Accountancy Services here. I’ve been using Hiveage’s predecessor Curdbee for years, and Hiveage improves on Curdbee in every way. The interface is polished, fast, fluid and intuitive, and the amount of features available are pretty amazing. It will be my project management software for the foreseeable future, and the only one I recommend to clients and colleagues.

The future CPA is one who provides consulting services through an advisory lens – offering more than compliance work and serving as a more holistic business partner. Insights into your finances (or any other area of life, for that matter) are achieved by asking “Why? When a good small business accountant begins to drill down beyond basic bookkeeping in order to provide you with reliable actionable advice, your business can begin to really benefit.

Choosing the right accountant for you

By helping you monitor where your money is going, they can advise on where you can cut costs. If your business is relatively small (or more of a side hustle), you may be able to handle your accounting on your own. As you may have guessed, accountants with one or more of the above qualifications will likely cost more. “You’re looking for someone that’s going to help you financially, not only with taxes but to help your business grow, so you really need to meet with someone face-to-face,” Dubrow advised. You may turn to the internet when conducting your accountant search.

This may come as a surprise (unless you’re a big fan of accounting yourself) but virtually any business can boil down their expenses and costs to some form of an hourly rate. After all, the number of employee hours spent on a given project and the employees’ salaries can easily provide a rough hourly estimate through basic arithmetic. As a responsible business, we have to know what the cost of our services is to appropriately budget and set pricing. However, actually billing at an hourly rate doesn’t make sense for us due to a variety of reasons. The National Society of Accountants (NSA) reports that the average fee to file individual taxes with no itemized deductions is $176. Businesses have more tax requirements, complicated forms, and accounting needs. Cost varies based on the type of business and forms you are filing, but the tax return costs above are a good estimate.


Accounting software can help you automate your accounting services, track transactions as they happen, and even prepare tax documents and reports. Comparing costs and benefits may not be as straightforward as you think. You can create different scenarios, such as hiring someone to manage accounting software or hiring an accountant for special projects. Deciding when to hire an accountant and what’s a reasonable price to spend on accounting services can be difficult.

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You may not need to hire an accountant all year long, but it’s worth considering working with one when you do need their expertise. Plus, don’t forget that by outsourcing some of these important responsibilities to an accountant, you open up your time to spend on other parts of managing and growing your business. As a business owner, it can be overwhelming to stay on top of your accounting and finances. Read more about Online Accountants here. Let us help you focus on the success of your company by utilizing our outsourced accounting services. Outsourced accounting is a fundamental service which helps lay the foundation for your business and provides the necessary reporting to complete your annual tax return.

Whatever services you can’t take on for a client should be reserved for commissionable referrals. Hourly pricing is the simplest and most common pricing structure for accounting services. This rate can vary depending on the type of work, your experience level, and the client’s location. After all, pricing is a vital part of any business – yet many accountants struggle with it. Part of the reason that accounting services are often complex and difficult to price accurately because it’s hard to know how much time a project will take or what the client’s accounting needs are.

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